On December 4, 2024, our integration with X (formerly Twitter) was disabled. Due to this change you will no longer be able to create, schedule, or post directly to X using the Social Planner.
What Does This Mean for You? #
- Posting to X (formerly Twitter) via the Social Planner is no longer possible. Users will not be able to connect to X in the Connections tab.
- All other social media integrations (e.g., Facebook, Instagram, LinkedIn, Google Business Profile, TikTok) remain fully supported and operational.
Why Is This Happening? #
X’s integration requirements have recently undergone significant changes. The new migration requirement would have added a significant monthly fee which would have resulted in a large cost passed on to customers. After working diligently to come to a reasonable agreement that would have exempted us and our users from this cost increase, we were unfortunately unable to do so.
While we are disappointed in having to remove our X integration, our efforts remain focused on refining the Social Planner and improving support for all other integrations.
Our view is that X remains a vital platform in the social media landscape. We will continue to monitor changes in their API requirements, in hopes that we can re-integrate and allow posts to be scheduled and managed on X through the Social Planner in the future.
For more details, please reference these articles:
- X changes its API to retire legacy tiers and endpoints – Tech Crunch
- X makes its basic API tier more costly, launches annual subscriptions – TechCrunch
- X Increases Its API Access Fees – Social Media Today
- X API Documentation
What’s Next for X on Social Planner? #
We understand the importance of X to many businesses and creators. Rest assured, our team is actively exploring options to reintroduce X support in the future with enhanced functionality and compliance with platform requirements.
We will keep you informed about our progress towards this goal.
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FAQs
- What would be the additional cost to retain X as an option in the Social Planner?
The platform costs would be $42,000/month ($504,000/year) for keeping access of X with the newly required enterprise V2 X API. - Is it possible to implement a solution that would incorporate individual API keys for X accounts?
The “bring your own API key” method is technically possible, but we don’t view this as a long-term solution.