What is Resend Campaign Visibility & Control? #
This feature improves how you manage resending emails to contacts who didn’t open the original email. You can now pre-configure resend settings during campaign creation and monitor or update them right from the campaign list.
Key Benefits of Resend Campaign Visibility & Control #
Easily boost your email campaign performance while saving time with flexible and proactive resend options.
- Pre-plan resend strategies during campaign creation.
- Increase email open rates with automated follow-ups.
- Easily spot rescheduled campaigns using the “Waiting” label.
- Quickly modify resend timing or cancel if needed.
- Works with batch emails and RSS campaigns.
- Reduces manual follow-up effort for marketing teams.
How to Set Up and Use Resend Campaigns #
Quickly activate and manage resends during campaign creation to re-engage contacts who missed your message the first time.
Steps:
- Create or Open a Campaign – Go to your Email Campaigns dashboard and choose to create a new campaign.
- Click “Send” or “Schedule” – Set up the message as you normally would.
- Enable Resend Settings – Toggle the option and choose:
- Duration before resend (e.g., 2 days).
- New subject line for the resend.
- Send the Campaign – The resend is now automatically scheduled.
- Track Status – The resend appears as “Waiting” in the campaign list.Screenshot: “Waiting” label in campaign view.
- Modify or Cancel If Needed – Use the three-dot menu to:
- Edit resend duration.
- Cancel the scheduled resend.
Resend Support for Batch & RSS Campaigns #
You can now use resend features with both batch and RSS-based email campaigns.
This extends the reach of your recurring or scheduled content by ensuring missed emails get a second chance to engage your audience.
Frequently Asked Questions #
Q: Can I change the subject line for the resend?
Yes! You can set a custom subject line during resend configuration.
Q: Where do I see if a resend is pending?
Campaigns with a scheduled resend will display “Waiting” in the status column.
Q: What happens if I cancel the original email?
If the original email is canceled, the resend will also not be sent.
Q: Can I resend to people who clicked but didn’t convert?
This feature only targets unopened emails. For click-based follow-ups, use automation workflows.
Next Steps #
- Explore analytics to evaluate resend performance.
- Integrate resend strategies into your standard campaign planning.
- Test subject line variations for resends to improve open rates.